Goal 3: South Hutchinson Identity

GOAL 3: Create and promote a unique identity for South Hutchinson

Goal 3: Objectives
  • Assign this issue to the City’s current marketing consulting firm with a timeline for completion.
  • Create a logo to identify the industrial base of South Hutchinson; a community “icon” such as Manhattan’s “Little Apple”.
  • Promote South Hutchinson as “Jobs Capitol of Kansas”.
  • Implement elements of the City’s marketing plan to build more recognition of the City’s new logo and position the community for long-term success and recognition.
  • Explore opportunities for a monthly/quarterly newsletter or community happenings that would encourage more engagement.
  • Encourage the continuation of annual community events and the development of more opportunities that encourage community interaction.

Progress Report


Progress reports for each goal are provided on a quarterly basis to the City Council.The updated provided only notes the changes from the previous update. A full update is available in the document library.This update was provided to the City Council on July 17, 2017.

  • A potential option would be a monthly newsletter included in the monthly water bill. A third party mailing service could provide the service and the Chamber could assist in the paying for the service.
  • SHPD and SHFD will host the annual bike skills clinic at the SGO parking lot on June 3. The event is a partnership between the departments and the Reno County Development Group.
  • The Salt Fest Car Show was the second weekend in June.
  • The Fiesta at OLG Church was the first weekend of June.
  • Concert in the Park was July 1 featuring live music and fireworks show. Next year's event will be set for July 3, 2018.
  • The 2017 Trunk or Treat event is scheduled for Saturday, October 28 from 4-6PM.
  • The Food Policy Council is hosting a Farmer’s Market on Tuesday nights, 4-7PM from May to September at a new location, the Simply Good Overstock parking lot.
  • Citywide Garage sales were June 17
  • Citywide Clean-up was June 18-25 and recorded 21.26 tons of waste removed.
  • National Night Out will be held August 1 from 6-9PM at Journey Mennonite Church to promote community interaction with City services.